Full Spectrum CBD Wellness + Skincare
All Natural, Organic, Non-GMO

Get 20% OFF through January 1

CBD products for health & wellness
FREE Shipping on orders $75 or more
Veteran's Day Sale
15% OFF*
Days
Hours
Minutes
Seconds
Our Veteran's Day Sale has ended! Join the herbOrder email list to be notified of our next Pop-up sale and exclusives.

Get 10% off your first order! Use code IYOBA10 at checkout​

Wellness Trends 2020 | Top 3 for Black Women

Before we get into the top 3 wellness trends 2020, which include natural hair, intuitive eating and CBD skin care, we must understand what wellness is. Wellness is defined as the state of being healthy in body and mind, has gradually become an integral part of women’s lives. The topic of women’s wellness has gained more popularity over the last few years because women are constantly seeking new ways to improve their lives. This increased awareness of women’s wellness has had a huge influence on the body and health goals of black women around the world.

While we don’t consider ‘getting healthy’ a trend, there are times when new concepts or ideas in the wellness space can seem too good to be true. However, as lifestyles begin to change and new research comes into existence, we begin to see established wellness trends as outdated, unsafe, or ineffective.

Wellness trends amongst women are usually centered around important factors like self-care, self-love, and empowerment. As a result, the general female population is concerned about the content of the healthy foods they’re eating, how workouts can help them in the long run, and how the products they use affects them. In 2020, black women’s interest around the world – who are wellness enthusiasts – will be moving toward natural products and services that support their health routines and goals.

Black women against white wall | wellness trends 2020

Almost every year, a new set of wellness trends dominate the health news cycle and captures the attention of any black woman hoping to improve their health. In 2019, several health and wellness trends emerged and some of them are expected to continue through 2020. 

Trends like CBD skin care and intuitive eating are expected to become more profitable and popular in 2020. As black women globally become more interested in the pursuit of physical, spiritual, and emotional well-being, they are attracted to products that provide multiple health benefits. This has led to a boom in the health and wellness industry. With over $179 billion in revenue projected for 2020, the industry intends to provide beauty and wellness products to women who are eager to live a healthy lifestyle and improve their physical and mental well-being.

Now that the new decade has begun, you most likely want to drop everything from the last 365 days and refresh your life for the future. Even though this is more of a personal decision, we can’t deny the fact that everyone needs a bit more wellness in their everyday lives. In this article, we’ll take a look at some of the wellness trends set to emerge in 2020 for the physical and mental health of black women. 

Although chemical hair care products are no longer as harsh as they used to be, they are still capable of destroying both your hair/scalp and can adversely affect your health.

  1. Natural Hair, a wellness trend?

  2. Black woman with natural hair and painted face in front of a gold wall | wellness trends 2020

    Embracing natural hair has become quite popular amongst black women in recent years. For decades, black women used harsh chemicals in an effort to straighten their hair. Although there is discourse between relaxed hair and natural hair enthusiasts, a growing number of black women are discarding the chemicals and considering a far more natural approach to hair care. According to a 2018 report from Mintel, most black women are likely to wear their hair natural. The data obtained from the report reveals that over 40 percent of these women now prefer chemical-free and no-heat styling, while almost 33 percent of black women still fancy heat-styling, but have stopped using haircare chemicals. 

    Even though the natural hair trend has taken off, there are some important things you need to know about wearing natural hair. To create a better understanding for those new to the topic, we’ll explain some terms that relate to black hair care. 

    Let’s start with perms. Perms or permanents can refer to creating curls or waves in straight hair. However, perms for black women’s hair doesn’t refer to curling straight hair. Instead, a perm (used interchangeably with relaxer) is a chemical mixture that is used to straighten curly, coiled hair. Perms can damage the scalp and hair shaft, and usually the damage is irreversible. Although chemical hair care products are no longer as harsh as they used to be, they are still capable of destroying both your hair/scalp and can adversely affect your health.

    Breast cancer risk associated with hair dye and chemical straighteners

    Generally, “going natural” means you don’t apply any chemicals to untangle tight curls, or change the texture or natural curl pattern of your hair. But since hair dye is also made from harsh/dangerous chemicals, going natural can also apply to refraining from applying hair dye. A study published in December 2019, in the International Journal of Cancer has raised concerns about the safety of permanent hair dye and chemical hair straighteners, especially among black women.

    The new research revealed that women who apply permanent hair dye or chemical straighteners were at greater risk of developing breast cancer. After following the research for eight years, Alexandra White, study author and an investigator with the National Institute of Environmental Health Sciences, discovered that using hair dye permanently could lead to a 7% higher risk of developing breast cancer among white women, and about 45% higher risk among women black women. According to White, the risk is even higher in black women who apply dye on their hair every month. Researchers have also revealed that hair care products are made up of over 5,000 chemicals, including aromatic amines which are capable of raising cancer risk.

    • Toxic Chemicals in Hair Dye

    • p-Phenylenediamine – linked to skin sensitization and cancer.
    • Resorcinol – linked to organ system toxicity and hormone disruption.
    • Lead acetate – linked to neurotoxicity.
    • Toluene – linked to liver damage, kidney damage, birth defects and pregnancy loss

    from https://www.madesafe.org/toxic-chemicals-hair-dye-safer-options/

    Due to the effects of these chemicals, many black women who transition into wearing their natural hair, choose to cut off all processed hair and grow it all back. It may seem like a big task to go all-natural, but the associated health benefits may outweigh the work involved in grow-out and maintenance.

    intuitive eating helps you to escape the diet trap; you don’t see food as good or bad, you just allow yourself to eat what you want. 

  3. Intuitive Eating

  4. iIntuitive eating | wellness trends 2020

    When researching wellness trends 2020, we discovered that women are becoming more open-minded about food; rather than shaming themselves for indulgence, they will reject the diet mentality and surrender to their cravings until they get the feeling of satisfaction. This trend is known as intuitive eating. It is simply defined as a mindful approach to the way we consume food. With intuitive eating, you can retrain your mind to stop considering foods like carbs and candies as prohibited, as diet culture dictates. According to Lisa Valente, M.S., R.D., nutrition editor at EatingWell, intuitive eating helps you to escape the diet trap; you don’t see food as good or bad, you just allow yourself to eat what you want. 

    The idea was proposed back in the early ’90s by dietitians Evelyn Tribole and Elyse Resch’s in their book “Intuitive Eating: A Revolutionary Program That Works.” However, it’s coming back to limelight because so many consumers are tired of fad diets and the idea of being conservative about food. Recently there has been a lot of changes in the way Americans eat. Rather than eating diet foods, consumers are hoping to get “clean” alternatives or ingredients that eliminate GMOs, artificial flavors and sweeteners. According to a certain report, diet soda sales dropped by an estimated 1.6 percent to $18.63 billion in 2018, and artificial sweeteners fell to $2.25 billion. 

    Furthermore, global statistics reveal that over two-thirds of British citizens live on a diet. The diet industry alone is valued at 1.7 billion dollars and is predicted to reach 2.7 billion by the end of 2023. Diet culture has an unbelievable way of holding you back from eating freely. With diets, a lot of time is spent focusing on limiting beliefs about calories or toxic thoughts about what and how to eat.

    Intuitive eating is an effective solution for people who have different issues with food; from any kind of eating disorder to chronic dieting. Intuitive eating can help you master yourself; you’ll learn how to discard all the rulebooks and take full control of your body and how you eat. Many different books, gurus and programs provide different ideas about what should be eaten and what shouldn’t, and this can bring about confusion sometimes. Intuitive eating helps to eliminate diet restrictions and also allows you to appreciate food, give in to your cravings and satisfy your hunger. 

    Most people believe that losing weight involves eliminating entire food groups, reducing calorie intake or indulging in a low-carb diet. However, this is not the case. It is difficult to override your body’s natural cravings for a very long time. Instead of trying out different diets and failing each time you try, you can quit dieting and embrace intuitive eating.

    There are many cannabinoid compounds found in cannabis plants with the most well-known being CBD and THC.

  5. CBD Skin Care Trend (Beauty/Skin care)

  6. Èssential CBD + Shea Butter Balm | CBD Skin Care Trends
    Èssential CBD + Shea Butter Balm

    New in wellness trends is CBD skin care. The dominant force in CBD skin care trends are products containing CBD oil. CBD oil is being marketed for virtually every skin issue, including acne, wrinkles, etc. But can CBD truly manage or fix these problems? Or is this just the next wellness trend to fade away? Let’s look at some important CBD facts to empower your decision making.

    What Is CBD Oil?

    There are many cannabinoid compounds found in cannabis plants with the most well-known being CBD and THC. CBD is an abbreviation for cannabidiol, which is a non-psychoactive compound found in cannabis plants like marijuana and hemp. Although hemp is a variety of cannabis, hemp is not marijuana. Hemp is grown to have low levels of THC (the psychoactive compound that gives the “high” which is a desirable effect from marijuana).  

    CBD can be extracted from both plants and delivered to you in a wide variety of forms including salves, edibles and oils. When CBD oil is extracted from marijuana, it has a high percentage of THC and is illegal in most states. In comparison, CBD oil extracted from hemp plants contains less than 0.3% THC in compliance with federal laws, which makes it legal in all 50 states in the US. There are 3 forms that CBD oil can be found which are subtable for consumption:

    • Full Spectrum CBD – is extracted to retain all compounds found in the hemp plant. It is said to provide the most benefit due to the “Entourage Effect” of all compounds working together.
    • Broad Spectrum CBD – is extracted to retain all compounds except THC. You won’t get the benefit of all compounds working together, but is preferable if you chose to avoid THC altogether.
    • CBD Isolate – is extracted to retain only the CBD compound, all other cannabinoid compounds are removed.

    You should also note that CBD oil is quite different from hemp seed oil. Even though they are marketed similarly, CBD oil has a rich concentration of cannabidiol (CBD) while hemp seed oil contains only insignificant amounts of cannabidiol. To be sure that you’re truly getting skincare containing CBD, please check for the amount of “CBD or cannabidiol” on the ingredient list, when buying CBD oil.

    CBD Oil for Acne

    From studies conducted focusing on CBD skin care trends, one fact has been stated repeatedly – CBD oil functions as an anti-inflammatory. But how is that related to skin care?

    According to research, because acne is an inflammatory condition the anti-inflammatory properties of CBD address acne issues by helping keep acne-prone skin calm, reducing redness from acne breakouts. Amazingly, current discovery reveals that CBD could also reduce excessive sebum (oil) production which help to offset conditions that tigger acne breakouts.

    Undoubtedly, more research still needs to be done, however, the possibility of CBD skin care being a solution to acne is exciting. For the time being, you can read more on the effects of CBD acne treatment.

    CBD Oil for Anti-Aging and Wrinkles

    The beneficial properties of CBD don’t stop at anti-inflammatory. It turns out CBD oil also has antioxidant properties that may assist in reducing the visible signs of aging skin.

    By resisting free-radical damage, CBD skin care anti-aging creams may help to visibly reduce issues like skin dullness, wrinkles, and ruddy skin tone.

    Although there are many other antioxidants available on the market, CBD is the new antioxidant on the block to look out for. We will continue our research and product development in CBD skin care antioxidant-rich serums and document our findings in future post >> Get Notifications.

    CBD Oil for Sensitive Skin

    Now that we’re aware of the anti-inflammatory and anti-aging properties of CBD, it’s makes sense that sensitive skin may benefit from a CBD skin care regimen. CBD oil has significant soothing properties; skin-calming and skin-normalizing effects that address skin sensitivity.

    You may not believe your skin falls in the category of sensitive, but the truth is, all skin types are affected by environmental stressors in some way. The soothing mechanism in CBD can help your skin maintain moisture and resist the effects of the environment, no matter your level of sensitivity.

    Before you invest in a CBD skin care regimen you should be aware of all ingredients all added ingredients. The goal is to make sure they are not counterproductive, resulting in skin agitation or increased sensitivity.

    But Is CBD Oil Legal?

    The legality of CBD has been complicated in the past. Most of the complication was due to the amount of THC that was available in CBD products and whether products were topical in nature or ingestible. The 2018 Farm Bill removed federal legal restrictions on CBD if it’s derived from hemp plants and contained less than 0.3% THC. All Èssential CBD products contain less than the legal limit of THC and are produced from organically grown hemp.

    The bottom line: 

    CBD skin care products are being sold worldwide. When CBD oil is extracted with minimum pesticides, metals and solvents, it can be very beneficial to the skin. We’ll keep an eye on the research and regulations and remain transparent on the topical benefits of our Èssential CBD skin care and ingestible products.

Èssential CBD Wellness

Essential is our flagship brand of CBD Oil products formulated with  organically grown Full Spectrum Hemp CBD Oil  Extract with Coconut MCT Oil & flavonoid fatty acids, terpenes and other essential cannabinoids for a full “Entourage Effect“.


Worth Mentioning… Seed Cycling & Un-learning

  •  Seed Cycling

  • Almonds on blue background | wellness trends 2020

    The topic of hormonal health is trending and will continue to be relevant throughout 2020, as additional information is emerging on the important role our hormones play in our overall health and wellbeing. A woman’s hormones has a major affect almost everything she does; her mood, the quality of sleep she gets, how she gains or loses weight, her mental health, etc.

    Therefore, every woman must get to understand what role hormones play in their everyday bodily function. Once they understand what hormones affect them in what way, it is possible to learn how to regulate them or maybe learn to accept the effect they have on their bodies.

    Seed cycling is a growing trend whose enthusiasts claim, balances hormones and ease symptoms associated with them by eating flax, pumpkin, sesame, and sunflower seeds at different times of the month. The intent of this practice is for the different nutritional qualities of the seeds help to lessen some of the undesirable symptoms of menstrual cycles and menopause. The idea may sound absurd, but consuming these seeds at specific times come with notable hormonal health benefits.

    Here’s an example of a typical seed cycle menu:

    • Follicular Phase (Days 1 – 14): This is the initial stage of your cycle and it is when your period begins. Consuming flax seeds and pumpkin seeds should increase the production of estrogen.
    • Luteal Phase (Days 14 – 28) This is the second stage of your cycle, which starts after ovulation. Consumption of sesame seeds and sunflower seeds will increase progesterone levels.

    Generally, most women have higher estrogen levels at the initial phase of their cycle and higher progesterone levels as they begin to near the end of their cycle. According to the theory of seed cycling, if they consume seeds that increase the production of these hormones, there will be a reduction in the severity of symptoms like cramps, etc.

    Seed cycling is potentially a wellness trend that works differently for different women, because there are so many factors to consider. However, there is no harm in adding a few seeds alongside your next nutritional breakfast of champions.

  •  Unlearning

  • Memory storage on pink background

    Our brains are capable of storing so much information. However, even though our brain has a large storing capacity, filling it with lots of information can affect its performance. Unlearning involves removing unnecessary things from our minds so that we can increase our ability to focus on the things that matter. To explain this better, let’s use the memory on a computer as a practical example.

    As more and more information is being stored in the memory, it begins to run slowly, gets clogged up and sends out a message of help to its user. This is exactly what happens to a lot of women. They are affected by information overload, which eventually leads to system breakdown. With information overload, women can easily get tired, make mistakes, and experience mood swings.

    There are certainly valuable memories and information you want to keep in your head, so being able to recognize what is valuable from the insignificant is an important step. Useless or negative thoughts are the triggers to useless and negative habits and behaviors. Reducing the time you spend focusing on unproductive thoughts, and delegating that time to more positive thoughts and activities is a great first after recognizing what is and is not productive. Besides ridding our minds of insignificant information, you should also be careful to not allow new unnecessary thoughts to enter. Unlearning is not an instant process, it takes some time. You need to gradually quit all the bad habits and forfeit every daily routine that has no positive impact on your life.

    Breaking free from unproductive habits, thoughts and behavior will help you use your brain more creatively and productively, rather than to store pointless, useless information. Give yourself the gift of a clear mind, free of brain fog, with a higher capacity to think, create and reason. Unlearn.

Conclusion

It is normal for wellness trends to come and go; in fact, a trend that was very popular in a year can be forgotten the next year. However, one assuring thing about wellness trends in 2020 is that there will be a massive improvement in self-love and self-care amongst black women worldwide.

Have something to say about this topic?
⇣ Leave a comment below and let us know your thoughts ⇣

Sophie Jakes

Sophie is a passionate writer who combines years of experience (from writing for hundreds of clients) and professionalism (as a degree holder in English Literature), in creating informative, well-researched written content. She is an enthusiastic content creator with experience writing about fashion, health, lifestyle, sports, entertainment from a global perspective.

Leave a Reply

Welome to a

New Decade

of  Wellness



Welome to a

New Decade

of  Wellness

Enter your info and click the button to continue